marketing strategies

-

 Today in class we started talking about marketing strategies and what they are used for. We talked about things like film distributers and how they are used to release films using old and new media to help connect to the audience tying into media convergence. We also talked about celebrity and brand partnership basically when a a well known person or thing is placed in a movie it help the movie to get recognition from different groups of people. 

In this image the production company used celebrity & brand partnership by having Michael Jordan (the celebrity in this case) wear Jordans which is also Michel Jordan shoe brand. This helped to get the movie a  wider audience. They targeted people that like Michel Jordan and shoe lovers. 

Comments

Post a Comment

Popular posts from this blog

Setting, Set Design, and Props Preliminary Exercise 6

-
Image
 Production Design   Production design is the overall visual look of a production. through setting set design and props people are able to get a deeper meaning of the film without knowing it. Setting helps to understand the situation within that scene. Set design makes the film connect to people through watching the film. Props help that film to get the feeling like when people say "read the room" props help with this. Production Designers are responsible for the these things. production design encourages the audience to be engaged in the film.The purpose of production design is to get a overall look at a film through the mood, characters, themes.  https://youtu.be/wNXNEs2eBkg   In films setting is the time or location in a film it is important in film making because it gives the film context. The key element to identify genre is through the mood the setting and actions.  Set design and props  is where scence are shot and how the scenery can be changed...
Read more

Camerawork Preliminary Exercise: Camera Angles

-
Image
  We were asked to take pictures listing the camera angles the definition of the angles the purpose of the angles in the name of the angles. The pictures illustrate our understanding of the camera angle. All the list of camera Ingle techniques are listed above in the images to showcase my understanding.
Read more

Camerawork Preliminary Exercise: Camera Framing

-
Image
  This assignment were asked to take pictures of different king camera framings showing off our understanding of these framing‘s. Within this activity we documented the definition of the Within this activity we documented the definition of the camera framing technique the purpose of the technique and the elements, name of technique. Which all can be seen in the images below
Read more